The Pinkston Group

Blog

Jun 12, 2017

Pinkston Journal Vol. 014

The Top Social Media Viral Marketing Stunts of 2017

Some of the most entertaining and attention-grabbing marketing campaigns of the year are highlighted, from companies including Google, McDonald's and more.

 

Apple iOS 11 Preview

Just last week, Apple held their highly anticipated software release event for iOS 11, along with the announcement of new gadgets (like the Apple HomePod Speaker).

 

Where Do Consumers Watch Branded Video?

It’s no secret video has become one of the most effective channels for reaching consumers, but where is video being watched on the internet?

 

5 Important Ways Brands Use Content Marketing

Content marketing’s role across the business spectrum has become more integral, so here are a few tips to improve your own company’s content strategy.

 

Habits vs. Goals

There is a difference between habits and goals, and understanding these differences can improve your productivity and contribute to more consistent success.

 

Best Books of Summer 2017

If you’re looking for something new to read, here’s a list of a few great books to dig into this summer.

--